LevelUp Scores: Now Powering Yahoo Mexico’s Video Game Channel

LevelUp.com, a Spanish-language video gaming portal that caters to Mexican, Latin American, and US Hispanic markets, has landed a deal with Yahoo! Mexico to power its video game content channel.

Our English speaking readers may not be familiar with LevelUp, but the site’s parent company Busca Corp is quite well established: it powers Playboy’s Mexican portal, the Spanish-language version of MSN’s Video Game section, and has a deal with Terra Networks. BuscaCorp’s top property is LevelUp, which the company says is Mexico’s top video game website. LevelUp recently broke into the Alexa 2000.

The deal is obviously a big win for LevelUp, which will now be offered as a feed that users can include in their homepage. Links shown in this feed will be directed back to LevelUp, so the site will likely see a big boost in traffic. However, it appears that you’ll have to manually add the feed from Yahoo’s gallery — it isn’t one of the defaults.

http://www.techcrunch.com/2009/10/02/levelup-scores-now-powering-yahoo-mexicos-video-game-channel/

Confirmed: Delivery Agent Raises $25 Million For Entertainment Commerce Platform

What recession? We’ve confirmed that startup Delivery Agent has just raised $25 million in Series D funding led by new investor Focus Ventures with T-Venture, Coral Group, Ironwood Capital, Bessemer Venture Partners, Worldview Technology Partners and Cardinal Venture Capital participating. This brings Delivery Agent’s total funding up to $60 million.

In a nutshell, Delivery Agent helps TV networks monetize content through two distinct channels. First, the company creates online marketplaces for products and merchandise that are seen on television shows. Delivery Agent has signed on all the major networks, including ABC, CBS, NBC Universal, Twentieth Century Fox, and MTV Networks. Similar to GumGum’s ShopThisLook feature, Delivery Agent catalogues products appearing in movies and shows and then creates an e-commerce site where products can be purchases. By outsourcing all e-commerce for products seen on their networks to Delivery Agent, networks are able to monetize their content while keeping their overhead costs low.

Delivery Agent’s second service is coordinating advertising from the brands that manufacture the products that are shown on a networks’ TV shows. Delivery Agent will go through the index of products that will be airing on a show prior to when the episode airs, and then reach out to the brand and offer them the ability to buy an ad package for the show.

Mike Fitzsimmons, Delivery Agent’s founder and CEO, tells me that the new funds will be used to develop “click-to-buy” applications for online video and mobile content. In fact, Delivery Agent will soon launch a partnership with a major cable operator that will allow consumers to click and buy a product they see on TV with their remote control. Fitzsimmons also add that Delivery Agent will be using the funds to pursue international growth, and launch their content-monetization services in markets in Europe and Asia.

http://www.techcrunch.com/2009/10/01/confirmed-delivery-agent-raises-25-million-for-entertainment-commerce-platform/

Zuckerberg Moves Up The Forbes 400 List. Net Worth Now $2 Billion

Forbes today released their annual 400 richest Americans list — no surprise, Facebook’s Mark Zuckerberg is on it at number 158. His net worth is $2 billion, one-fifth of Facebook’s $10 billion valuation.

At 25, Zuckerberg is by far the youngest member of the Forbes 400 list. The next youngest person on the list is hedge fund operator John Arnold, who is 35. Last year, Zuckerberg debuted on the list at #321. His net worth at the time was $1.5 billion.

Zuckerberg started Facebook in his Harvard dorm room in 2004, and now Facebook is the third largest site on the internet. In May, Russian investment firm Digital Sky Technologies invested $200 million into Facebook, setting its $10 billion valuation.

Earlier this month, Facebook announced that they now have 300 million users and cash flow positive for the first time last quarter.

http://www.techcrunch.com/2009/09/30/mark-zuckerberg-net-worth-2-billion/